Self-serve · Tier 1 · interactive tools

Products built for psychology-driven content

Try every tool free, right here on the site. The paid version of each is the expanded, downloadable pack you keep, with much more inside than the free sampler. Each card below spells out exactly what's free and what you get when you buy.

Real, verifiable academic credibility, the moat behind every recommendation

🎓 MS, Psychology · Avila University 🧠 Psi Chi Honor Society 📚 APA Member 🔬 CREP Replication Research
Flagship · subscription

The AI Content Strategist

A personal AI trained on the DataPsych method: live trend-aware hooks, ready-to-film scripts that don't sound like AI, and personal-brand strategy built around your goals. Takes a quick audit, then works for you 24/7. Pro adds business-structuring guidance (LLC, S-corp), custom brand context, and more.

$29/mo Starter · $80/mo Pro
Try your AI strategist →
Flagship · AI tool

The Audience Psychology Snapshot

Paste a bio, a caption, or a page of your copy and get a research-grade read: the audience your words actually attract, who you meant to reach, the exact gap between them, and three rewrite fixes. Free reads to start, then unlimited on a plan.

Free to try · $19/mo unlimited
Run your free read →
Best value

Or get both AI tools, The Lab, and every product for $49/mo

All-Access folds the AI Content Strategist, the Audience Snapshot, The Lab, and the full digital product library into one membership. Prefer just the research and products? That tier is $30/mo.

See membership plans →
Community · membership

The Lab

A research-first community, not a course funnel. Every month I break down new research on human behavior in the digital space, and a discussion board lets members get real content help from each other. Founding members are joining now.

$29/mo · cancel anytime
See what's inside The Lab →
🧠 The Anti-Slop
Content System▶ Read the system
Flagship · system

The Anti-Slop Content System

Free here: read the full method on the site.
$37 pack: the done-for-you implementation kit, a polished workbook (PDF) plus every fill-in template, the content-pillar planner, the 4-week arc planner, the anti-slop checklist, and swipe examples. So you run it, not just read it. Preview the free method →

🧲 The Scroll-Stopper
Hook Vault▶ Try the live tool
Interactive · swipe file

The Scroll-Stopper Hook Vault

Free here: 50 starter hooks to browse and copy.
$24 pack: the full downloadable swipe file, 250+ hooks across 12 psychological triggers and sorted by niche, plus fill-in-the-blank hook formulas and a trigger cheat sheet. Try the 50 free hooks →

🔬 Content Audit &
Whitespace Finder▶ Try the live tool
Interactive · original

The Content Audit & Whitespace Finder

Free here: score your content and find your whitespace online.
$29 kit: the downloadable audit workbook plus a competitor-analysis template, a positioning worksheet, and a 30-day fix-plan template you keep and reuse. Try the free audit →

📅 Strategic Content
Calendar▶ Try the free 30-day version
Interactive · planner

The 90-Day Strategic Content Calendar

Free here: the interactive 30-day calendar (auto-saves & prints).
$37 pack: the full 90 days (3 monthly arcs) as a printable workbook, plus a 50+ hook bank, caption templates, and a batching checklist. Try the free 30 days →

⚙️ The Algorithm
Decoder▶ Read the basis
Cheat sheet

The Algorithm Decoder

Free here: read the full breakdown on the blog.
$19 cheat sheet: a downloadable one-page pre-post checklist plus a ranking-signal quick reference to keep beside you every time you post. Read the free breakdown →

🎬 Shoot Like
a Studio▶ Try the live planner
New · dual download

Shoot Like a Studio

Free here: the interactive shot planner, paper-slate generator, and pre-shoot checklist.
$29 dual download, two things: (1) the full 23-page cinematography lesson as a downloadable PDF workbook, set the stage, capture clean sound, and film multi-scene content the studio way with a paper-slate cut mark; and (2) an editable Canva Content Planner template you copy fresh for every video, with all the worksheets (scene breakdown, storyboard, shot list, B-roll, shoot-day schedule, checklist) in one place to fill in and save. Try the free planner →

The Psychology-Driven
Content Playbook▶ Get it free
Free · lead magnet

The Content Playbook

New here? Start free. The hooks, formats, and cadence that win the algorithm, with the research behind each. Download free →

Best value

The Creator's Psychology Vault

All four full paid packs, the Anti-Slop System, the Hook Vault (250+ hooks), the Content Audit kit, and the 90-Day Calendar workbook, in their complete downloadable versions. Everything you'd get buying them one by one, bundled and discounted.

$127 $97
Get the Vault →
How it works

Instant access, secure checkout

Every purchase is delivered the moment you pay. Checkout is handled securely by Stripe, and you are taken straight to a page that downloads your files, with no waiting on email. Because these are digital downloads delivered instantly, all sales are final and non-refundable. Try the free version of each tool first so you know exactly what you are getting.

Not ready to buy? Get the free Playbook →
FAQ

Questions, answered

How do I receive my product after buying?
Instantly. After checkout you are taken to a secure page that downloads your files right away, with no waiting on email.
Can I get a refund?
Because every product is a digital download delivered instantly, all sales are final and non-refundable. Try the free version of each tool first so you know exactly what you are getting.
What format are the products in?
Most are downloadable PDFs and printable workbooks. Shoot Like a Studio also includes an editable Canva template you can copy for every video.
Do the tools work for any niche?
Yes. The frameworks are built on psychology that applies across niches, and the templates are fill-in-the-blank so you adapt them to yours.