The Lab is a research-first community for creators and small businesses who are tired of recycled "go viral" advice. Every month I break down new research on how humans actually behave online, and a discussion board lets members get real content help from each other. It is a class forum, not a course funnel.
$29/mo · cancel anytime · founding-member rate for early members
The creator-education space is full of people selling the same recycled course. I came here to do the opposite: to hand you the actual science and teach you to read it yourself, so you stop needing gurus at all. The Lab is where that happens, together, in the open.
New studies on attention, sharing, and behavior online, translated into things you can use and verify, not vibes.
Bring your content, your questions, your wins. Members and I help each other think it through. It feels like a class forum.
The goal is for you to understand this well enough that you could teach it. No funnel, no gatekeeping.
Built to grow with the community. Here is what is in from day one, and what is coming.
The Lab is opening to a first group of founding members at a locked-in rate. Drop your email and you'll be first in line when the doors open, plus you'll get the free Psychology-Driven Content Playbook to start now.
$29/mo when doors open · founding rate held for early members · cancel anytime